Microsoft is continuing to attract individuals to its Xbox Game Pass service. The “Netflix for computer game” service now has 18 million customers, up from the 15 million previously reported in September. Xbox Game Pass is a subscription service that offers access to a growing selection of more than 100 Xbox games for $9.99 per month.
Microsoft has been pushing Xbox Video game Pass for more than a year now, and it’s clear the company is greatly invested in its future. Bungie’s Fate 2 title appeared on Xbox Video game Pass late last year, and Control is also offered on the service for both Xbox and PC.
On an incomes call today, Microsoft CEO Satya Nadella likewise exposed that Xbox Live has more than 100 million regular monthly active users. Nadella likewise said the launch of the Xbox Series X and S was the most effective in Microsoft’s history, with “the most gadgets ever offered in a launch month.”
Microsoft likewise appears to be focused on studio acquisitions to reinforce the material available on Game Pass. Microsoft’s ZeniMax Media acquisition, the moms and dad business of Doom and Fallout studio Bethesda Softworks, is a big deal that will enhance Xbox Game Pass in the future.
There have actually likewise been a variety of promotions developed to lure customers into Xbox Video game Pass. Microsoft regularly provides the very first month of the service for $1 and has been incentivizing Xbox Live Gold clients to switch over to Xbox Game Pass Ultimate, that includes the business’s new xCloud game streaming feature. Xbox Game Pass Ultimate customers also now get a month of Disney Plus totally free, along with other benefits.
Controversially, Microsoft recently prepared to increase its Xbox Live Gold cost in a move that was commonly translated as an effort to push individuals into Xbox Video game Pass. Free-to-play video games will also no longer require an Xbox Live Gold subscription.